Small business owner turned Social Media Manager, Megan Suarez joins us to discuss a few mistakes small business owners are making with social media.
- Thinking social media is going to save their business.
- Not understanding their audience and how to talk to them.
- Not having a strategy and not being consistent.
- Not nurturing their audience, only trying to sell all the time or just post trends to gain followers.
- Not optimizing their profile and using SEO in captions and hashtags or bio.
- Not tracking their analytics.
- Not engaging with their customers and other profiles.
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